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The three siblings of Olly Oxen.
Pictured (left to right): Hunter Guice (COO), Charlotte Guice (CEO & Designer), Cameron Guice (CFO)

Our Story
(watch our behind-the-scenes video featured on News 14 "Made in the Carolinas")
Olly Oxen was launched in 2009 by Charlotte Guice, our CEO and the youngest of three siblings, to create apparel and accessories that are collegiate, American, and classic. Our simple and elegant, yet rugged style gives our products a range that lets you wear them during many stages of your life- anywhere from the tailgate as a student, the office on your first day, to being a proud parent of a future student. The company has since grown into a family business as we older brothers, Hunter and Cameron Guice, have joined Charlotte as the COO and CFO. We design all of our products in our Raleigh, NC studio and most of them are proudly made in the USA.
With our “Collegiate Collection” (Charlotte’s hand-sewn Pleated Wolfpack Skirt that she wore tailgating started it all!), we work closely with each school to give their logo or mascot a more classic look that compliments the Olly Oxen styling in officially licensed products. Our “State Pride Collection” is an even simpler nod to schools and state pride with a gameday look in all your favorite school colors. Realizing that you may not always want to show your school or state pride, our “Company Collection” brings to life our fun, non-collegiate related designs.  These products truly embody the lifestyle of Olly Oxen… Classic. Collegiate. American.

Made in the USA
With our spirit rooted in America and the South, we are focused on being a presence that helps out our neighbors by ultimately having every product we make be made in the USA. Presently, a majority of our products are made entirely here or finished here and we are working to have it be 100% within the near future.  We firmly believe in supporting our great country in any way that we can and having that process be close to be able to see that someone was part of the product from the beginning.
(if you are a college student who is interested in becoming more involved with Olly Oxen, please look into our Campus Rep Program)